Websites need a certain traffic volume in order to move up a notch. One of the most popular ways to increase traffic is to regularly upload blog posts. Valuable content can lure people to your website, but this is not always the case. Without an effective strategy, then your website will fail to gain momentum and build sustainability. The good news is that there are plenty of ways to drive traffic to your website without the need to spend a penny.
Promote Other Websites
While the idea may seem a little odd, promoting other people’s websites could drive traffic to your own website. Your audience will definitely share your post because you promoted other websites. Besides, there is a saying that helping other people get what they want could bring you everything you want in exchange.
You can consider becoming a popular resource website, and constantly share useful or valuable content done by somebody else – as long as it is done with permission. You need to make sure that these website owners know what you are planning to do to avoid any inconvenience in the future. This move could possibly double or triple the connections that you are currently getting in such a short period of time.
Check Out Forums
There is a saying that you fish where the fishes are, and it still applies in the online world. In this case, however, the fishes can be found in online communities. Millions of people across the globe join online groups to gather information and meet new people. Examples of websites that create online communities include Facebook, Reddit, Google Plus, and more. Find groups and forums that fall within your niche, so you can locate your target audience.
Since your end-goal is to increase traffic to your website, you need to first become a contributor and participator in online communities before promoting yourself. This is the best way to earn the respect and trust of the community.
Consider Guest Posts
Another way to drive traffic to your website is to have other blog owners share your best content. Guest posting is a great SEO move. However, its real value would be its ability to get your voice heard by people from other communities. Focus on creating high-quality content and you will generate a new wave of blog followers, potentially doubling your website traffic.
You can also consider applying for contributor accounts on famous blogs or websites within your niche to step up your game. Becoming a regular contributor will allow you to establish a meaningful relationship with an existing community. Instead of doing a guest post once to drive traffic, you can choose to become a go-to resource in the future and create a continuous traffic.
Keep Yourself Updated
It is easy to establish yourself as a website or blog owner, and rely on tried-and-tested traffic-driving strategies. While focusing on SEO and getting your website up on the search results will definitely trigger traffic, you will be surprised that there are new ways to lure more audience.
Social media platforms, such as Pinterest and Twitter, can get your visitor- and share-counts hit record-high in just a few days. Your post can potentially get shared thousands of times, and your daily visitor count would more than triple. This is why keeping yourself updated about the latest trends is crucial.
Aside from SEO, you can consider promoting your website on Youtube. Video marketing is hot right now, and with video cameras from as low as just a couple hundred dollars, it’s a very cheap way to grow your online presence.
Always Go Beyond Expectations
Customers are always happy when they receive a service or product that went beyond their expectations. These are the customers that businesses, including those online, want as they will keep coming back for more. One of the best ways to build credibility, trust, and rapport with your audience is to be consistent in giving more than what they have expected.
You need to ensure that you have social sharing buttons available on every post. In addition, you should not just place left-aligned share buttons on your website. You can strategically position these buttons at the beginning, middle, and end of your content to make sharing easier for your readers. To do this, look for share button integration options online. They usually come at a price, but some are being offered for free.
Boost Website Traffic at No Cost
Promoting your online business or blog does not have to cost a penny. You can increase your website’s traffic volume by following the tips mentioned above. However, you will only become successful and win the competition through action and consistency. Learning is great, but it will not make you successful without execution. Follow these tips, and your online career will definitely fly high.